College admissions
What admissions teams should know before the 2027 intake
As criteria evolve with test-optional policies & AI-assisted screening, here is how institutions can build outreach that earns the attention of serious applicants.
Blog & Perspectives
Ideas & Innovation
Fresh perspectives on the future of search, social algorithms, & creative performance from the frontlines of digital marketing.
Latest from GladOwl®
24 articles
Digital Marketing
Education Marketing vs. Regular Marketing: Why They’re Not the Same
When most people hear the word marketing, they picture the same formula: showcase the product, highlight the benefits, and close the deal. Simple, right? Not exactly—especially…
· 3 min read
SEO
Stopping your SEO Efforts can be the Worst Mistake of 2020 for your Business
Business Ideas Currently, all businesses over the world are re-evaluating their budgets and trying to minimize their marketing spends. The pandemic has disrupted almost every industry…
· 4 min read
Digital Marketing
5 Tips to Sell Properties Online in the Covid-19 Age
The last few months have definitely made us value our home more than ever before. It has become our office, school, playground, restaurant, movie theatre, café,…
· 3 min read
Education
Why Online Applications are Important for Educational Institutes
Are you harnessing all the benefits of online application for education in your institute? It’s time to understand the impact of technology in the admission process,…
· 3 min read
Digital Marketing
Result-oriented Digital Marketing for the Education Sector
Digital Marketing for the Education Sector The emergence of the pandemic brought a lot of turmoil and uncertainty for many businesses all around the globe. Economies…
· 4 min read
Digital Marketing
How Digital Marketing Can Boost Your Business Post Lockdown
“Digital Marketing Can Boost Your Business. You can reach out to more customers and sell your products online to revive your business.“ The Covid-19 crisis has…
· 3 min read
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Scaling Brands
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Scaling brands
Predictable ROI