College admissions
What admissions teams should know before the 2027 intake
As criteria evolve with test-optional policies & AI-assisted screening, here is how institutions can build outreach that earns the attention of serious applicants.
Blog & Perspectives
Education Insights
Marketing, admissions and outreach for schools, colleges and universities.
Latest from GladOwl®
03 articles
Analytics & Search Trends
Education Marketing Metrics That Matter: From Clicks to Enrollments
In today’s digital-first education ecosystem, marketing success is no longer defined by vanity numbers like clicks or impressions. It’s defined by one thing — enrollments.[/caption] For…
· 4 min read
Education
Why Online Applications are Important for Educational Institutes
Are you harnessing all the benefits of online application for education in your institute? It’s time to understand the impact of technology in the admission process,…
· 3 min read
Digital Marketing
Result-oriented Digital Marketing for the Education Sector
Digital Marketing for the Education Sector The emergence of the pandemic brought a lot of turmoil and uncertainty for many businesses all around the globe. Economies…
· 4 min read
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Scaling Brands
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Scaling brands
Predictable ROI