Get More Admission Inquiry for Colleges
The pandemic has brought in a lot of uncertainty for all industries – including education and academics. In such times, colleges are worried about the admission inquiry for their university. Students are unable to come for a campus visit or even for group discussions and personal interviews. At the same time, many students are feeling the unrest about their future education and careers as the economy is bound to experience a slowdown.
However, if you’re a college looking to boost your admissions, there is a positive side to this pandemic. Although we’re all working from home and trying our best to stay safe, many students are utilising this time to invest in their future. This includes researching about the various universities, talking to online counsellors, taking virtual tours of colleges and even applying for their dream courses.
How Can You Boost Admission Inquiry?
As a college, there’s a lot you can do to promote admission inquiries on your online portal.
Website – For starters, make sure your website is up to date. If you have any sections that need to be changed or updated as per the latest norms, this is the best time to do so. This downtime can be an asset to work on tasks that you’ve been putting aside for a while. Once your website is up and running, you know that students can find all the information they need online.
Social Media – Another thing you can do is to promote your social media channels. Millennials are spending a lot of time on social media currently and if you have a strong presence on digital platforms, your college visibility will be on the rise.
Ad Campaigns – If you are ready to take in admission inquiries and have all the other systems in place, the next step is to create an online ad campaign. This will help you target the students looking for the particular courses you offer. For instance, if you have a good MBA course, you can conduct a Google Ad Campaign for MBA in Pune and have a landing page with the admission form ready. Before you start the campaign, make sure the following things are in order:
- Landing Page with Relevant Details
- Payment Gateway for Form Fees
- Thank-you Emailer to send the Students
- A short note on how you’re going to conduct the GDPI in the coming months
Technology – Use the best tools and technologies to make your interactions with students as simple and powerful as possible. You can host webinars, video chats, and conferences to assure students that their admission process will be smooth throughout. It’s also a good idea to host a question and answer live session online on any social media platform for aspiring students.
Remember, students are also keen to start their college life and want to make the most of their careers in the future. The lockdown has surely made everyone realise the power of knowledge and education to make our world a better place to live in. If you want more admission inquiry for your college or university, don’t hesitate to leverage digital tools during the lockdown.
GladOwl is a leading digital marketing agency in Pune that works with various universities and colleges around the country. The company has successfully brought in thousands of admission forms and inquiries for many institutes over the years. As an innovative and creative agency, your college can benefit from the ideas and look forward to a full-batch of students in 2020.
“Education is the most powerful weapon which you can use to change the world.”
- Nelson Mandela